The start point is understanding what the business plan is for. Such as:
- Internal use by management and shareholders
- external use for fund raising
There are two parts to the plan:
- Financials
- Plan text
Financial forecasts:
Monthly year 1, quarterly years 2 & 3. Specifically:
- Excel workbook with unit economics; projected sales lines with direct costs aligned (various algorithms); overheads calculated on the basis of existing actuals plus stepped changes; fixed assets spend. This will auto link to:
- WinForecast (latest version Sage Financial Forecasting). Generating P&L, Cashflow, Balance sheet, Funds flow, Key Ratios
- Summary of financials; summary of assumptions.
Business Plan text :
Assistance with the preparation of your business plan:
- Template for business plan including Executive Summary; Market analysis; Routes to market; Operations; People; Financial Summary; Appendices etc.
- Document requirement. Listing of all supporting documents required.
- Review of all text (several iterations likely)
See business plan proforma in articles section for a "template". Note that the business plan is always a personal document and it is wrong to be prescriptive about the plan text. The proforma is simply a guide!




